Privacy policy
Privacy Policy
Your Privacy Matters
We run a hands-on business, and we treat your information the same way we’d want ours treated.
We don’t sell your personal information.
We don’t use it in ways that would surprise you.
The information we collect is used to:
- Process your orders
- Communicate with you
- Improve how our site works
If you ever have questions, you can reach out and talk directly to us.
Privacy Policy Overview
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from optimusgear.com (the “Site”).
Personal Information We Collect
When you visit the Site, we automatically collect some basic technical information about your device. This may include your web browser, IP address, time zone, and cookies installed on your device.
As you browse the Site, we also collect information about:
- The pages or products you view
- What websites or search terms referred you to us
- How you interact with the Site
We refer to this as Device Information.
How This Information Is Collected
We collect Device Information using standard tools such as:
- Cookies – small data files placed on your device that often include an anonymous unique identifier. Learn more at www.allaboutcookies.org
- Log files – track actions on the Site such as IP address, browser type, internet service provider, referring/exit pages, and timestamps
- Web beacons, tags, and pixels – tools that help us understand how visitors use the site
We also use Google Analytics to better understand how customers use our Site and to improve performance.
Order Information
When you make (or attempt to make) a purchase, we collect information such as:
- Name
- Billing address
- Shipping address
- Payment information (including credit card details)
- Email address
- Phone number
We refer to this as Order Information.
What We Mean by Personal Information
When we refer to Personal Information in this policy, we mean both Device Information and Order Information.
How We Use Your Information
We use Order Information to:
- Process and fulfill your order (including payment, shipping, and confirmations)
- Communicate with you about your order
- Screen orders for potential risk or fraud
- Provide marketing or promotional content only when you’ve opted in
By providing your contact information during checkout, you consent to being contacted regarding your current or pending order.
We only send marketing emails if you choose to opt in.
We use Device Information to:
- Help identify and prevent fraud or risk (especially IP address)
- Improve and optimize our website experience
- Understand how customers interact with our site and marketing
Sharing Your Personal Information
We only share your information with trusted partners who help us run our business properly, including:
- Shopify, which powers our store
- Google Analytics, which helps us understand how visitors use our site
You can learn more here:
- Shopify Privacy: https://www.shopify.com/legal/privacy
- Google Privacy: https://www.google.com/intl/en/policies/privacy/
To opt out of Google Analytics:
https://tools.google.com/dlpage/gaoptout
We may also share Personal Information if required to:
- Comply with legal obligations
- Respond to lawful requests (such as subpoenas or warrants)
- Protect our rights
Behavioral Advertising
We may occasionally use your information to show you relevant ads or marketing.
To learn more about how targeted advertising works, visit:
http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work
You can opt out here:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Or use the Digital Advertising Alliance portal:
http://optout.aboutads.info/
Do Not Track
Please note that we do not change our data collection practices when we detect a “Do Not Track” signal from your browser.
Your Rights (EU and International Customers)
If you are a European resident, you have the right to:
- Access the personal information we hold about you
- Request corrections or updates
- Request deletion of your personal information
To exercise these rights, contact us using the information below.
Please note that your information may be transferred outside of Europe, including to Canada and the United States.
Data Retention
We retain your Order Information for our records unless and until you request that we delete it.
Changes to This Policy
We may update this policy from time to time to reflect changes in our practices, legal requirements, or operational needs.
Minors
This Site is not intended for individuals under the age of 18.
Contact Us
If you have questions about this policy or how your information is handled, you can contact us directly:
Email: contact@optimusgear.com
Phone: (431) 293-4327
If you’ve made it this far, you’re someone who pays attention to the details — we respect that.
If anything here doesn’t feel clear, reach out. You’ll hear back from the people who actually run the business.